Financing has become one of the greatest barriers to the advancement of entrepreneurial work across the U.S. For many, the development of the finance sector, in its traditional sense, has stalled and doesn’t seem like it will open up anytime soon for the latest generation of entrepreneurs. Despite many claiming otherwise, the print industry is alive — and the need to obtain printing equipment financing is a source of problems at all levels of the industry.

Social Media Has Not Eliminated All Printing

The arrival of the internet and the plethora of social media platforms was supposed to signal the end of the traditional print industry. Instead, however, a range of print companies have vastly grown in the last three decades to provide their skills for local communities. Printing has always been a need, and continues to be so. Advertisements, brochures, and announcements — these are all huge reasons why this form of communication is still necessary today.

Printing Equipment Financing Can Be Difficult to Obtain

One of the most consistent obstacles to the print entrepreneur is the inability of many finance executives to understand the industry. In the past, the banking executives of the world would research the industry and look at whether it offered growth opportunities. This kind of research and statistical advancement is now being left to non-traditional financing companies who are willing to look at groups such as the print industry. The ability to think outside of the proverbial box is key to the reasons why so many entrepreneurs are now exploring the opportunities on offer for financing outside the mainstream.